Performance-based business development

Book 100+ qualified calls per month.

We’re a fully outsourced business development department. We’ll find your entire TAM and reach up to 1,000,000 contacts a month using email and outbound calling. We’ll also place a dedicated SDR on your account to qualify every lead before it hits your sales team’s calendar.

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[01] AI / Tech

CLEATUS

How we book qualified meetings for an AI scouting platform without burning their sender reputation.

42
Demos booked
25
Days
5
AE calendars maxed
“Booking out the whole calendar of like five account executives, that's an amazing problem to have.” Mithat Cakmak, Co-founder & COO, CLEATUS
View the full case study

[02] Services

Bruin Corp

How we turned outbound into a steady pipeline of right-fit buyers for a B2B services team.

20x
Return on spend
18
Calls booked
40K
Outreach touches
“From those to date, we've achieved a greater than 20x return on spend with Daniel and his team.” Scott Hessen, Founder, Bruin Corp
View the full case study

[03] SaaS

Fithive

How we ran a clean pilot for a vertical SaaS team and got real meetings on the calendar in weeks.

26
Demos booked
21
Days
100+
Opportunities
“It's the most demos we've ever had booked in a month in 7 or 8 years of starting the company.” Sunny, FitHive
View the full case study

CASE STUDIES

Real clients. Real calendars. Real numbers.

The numbers across our client base, then three campaigns on camera.

2,500+

Opportunities Generated

650+

Qualified Calls Booked

$125M+

Total Opportunity Value

17

Active Clients (Jul 2026)

CLEATUS

42

demos booked in 25 days

“Booking out the whole calendar of like five account executives, that's an amazing problem to have.” Mithat Cakmak, Co-founder & COO, CLEATUS

Bruin Corp

20x

return on spend

“From those to date, we've achieved a greater than 20x return on spend with Daniel and his team.” Scott Hessen, Founder, Bruin Corp

Fithive

26

demos booked in 21 days

“It's the most demos we've ever had booked in a month in 7 or 8 years of starting the company.” Sunny, FitHive

HOW IT WORKS

The whole engine, step by step.

Six moving parts. We build and run every one of them, and you own the whole thing.

  1. STEP 1 · SIGNALS

    We identify 10,000+ buying signals across your market.

    We start with your best customers and find the signals they fired before they bought: funding, hiring spikes, leadership moves, tech changes. Our AI scans your entire market for those same signals every 24 hours.

    Signal-scanning dashboard showing buying signals detected across the market every 24 hours

    BEST CUSTOMERS → SIGNALS THEY FIRED → WHOLE MARKET SCANNED EVERY 24 HOURS

  2. STEP 2 · THE LIST

    We scrape the entire market and keep only ICP fits.

    LinkedIn, Google Maps, and directories like Crunchbase and PitchBook. Every company is scored against your best customers, and only 70%+ matches stay. Then we extract the exact decision-maker titles you sell to and triple-verify every contact before anything sends.

    Scraped market list filtered down to verified, triple-checked ICP-fit decision-makers

    ENTIRE MARKET → 70%+ ICP MATCH → DECISION-MAKERS → TRIPLE-VERIFIED

  3. STEP 3 · EMAILS

    Emails at full market scale.

    A dedicated team runs your sending engine end to end: 50,000 emails a day, or whatever volume it takes to cover your entire market. Every angle gets tested, and the winner takes the volume.

    Email sending engine dashboard running at full market scale, tens of thousands of sends a day

    50,000 EMAILS A DAY → OR WHATEVER IT TAKES → WINNER GETS THE VOLUME

  4. STEP 4 · COLD CALLING

    A cold-calling team dials your tier-one contacts.

    While the emails run, a five-person cold-calling team works your tier-one accounts by phone: up to 1,000 dials a day into the companies you want most. They open doors the inbox cannot reach and book meetings straight onto your calendar.

    Five-person cold-calling team dialing tier-one accounts by phone, up to 1,000 dials a day

    5 COLD CALLERS → 1,000 DIALS A DAY → BOOKED ON YOUR CALENDAR

  5. STEP 5 · BOOKING

    Every positive reply gets a call.

    Any positive response gets a same-day call. A dedicated SDR, trained on your offer like a setter, qualifies every interested lead and books them straight onto your calendar.

    Dedicated SDR qualifying a positive reply and booking it straight onto the calendar

    POSITIVE REPLY → SAME-DAY CALL → SDR QUALIFIED → ON YOUR CALENDAR

  6. STEP 6 · YOURS

    You own the whole system.

    We run the whole system for you: live dashboard, every call source-attributed, full SOPs. Domains, inboxes, lists, campaigns: all of it belongs to you. Take it in-house any time, or keep us running it.

    Live client dashboard showing the domains, inboxes, and campaigns you own end to end

    DASHBOARD + SOPS + DOMAINS + LISTS → ALL YOURS

WHY LIQUID

Most companies build this department. We already are it.

Four ways Liquid runs like your own business development team, already built and already running.

BUILDING IT IN-HOUSE

  • Hire, train, and manage your own SDRs and BDRs Recruiting, onboarding, and ramp time before you even know if the motion works
  • Buy and maintain your own domains, inboxes, and phone numbers When one gets flagged or burns out, replacing it is on you
  • Build your own outreach engine from scratch: lists, copy, and calling scripts Trial and error on your own market, on your own time
  • Carry the payroll and overhead every month, whether or not meetings get booked A fixed cost that does not flex with output

A department you have to build from scratch.

LIQUID

  • A dedicated SDR already on your account, qualifying every lead before it hits your calendar A trained rep owns every reply, qualifies leads, and books meetings
  • We purchase every domain, inbox, and phone number for you, and replace them at no cost Live in 72 hours, with nothing to set up on your side
  • We reach your entire TAM, up to 1,000,000 contacts a month, by email and outbound calling 10,000+ buying signals scanned across your market every 24 hours
  • Every process is documented so you can bring it in-house whenever you would like Domains, inboxes, lists, and campaigns stay yours. Take it in-house any time

Calls held, or you do not pay.

FAQ

Common questions

How long until I start getting meetings?
Two weeks of warm-up, then active sending. You will usually see the first interested replies within the first week of sending, and meetings start booking shortly after. The guarantee window starts when we begin sending, not when we sign, so warm-up never eats into your guarantee.
What happens if you do not hit the guarantee?
You get one of two things, your call: we keep the campaign running at no extra cost until we hit the number, or we refund the proportional amount. The guarantee is the floor. The goal is to overshoot it so the math makes obvious sense to keep going.
What counts as a qualified meeting?
A qualified meeting matches the ICP we agree on in writing during onboarding, is a real person at a real company, and shows up on the call. If a booked meeting does not fit your ICP, you cancel it and it does not count against the guarantee. We only count calls that are actually held.
Will all these emails burn my main domain?
Zero risk to your main domain on the email side, because we never send from it. We set up separate lookalike sending domains and point them back to your real site, so your primary domain stays clean for invoices and contracts while the lookalikes carry all the volume.
Do you have proof or case studies in my space?
We have 20-plus active clients across SaaS, fintech, healthcare billing, construction, hospitality, and AI. If we have an exact-match case study we share it, and if not we share an adjacent one. We can also put you on a call with current clients as references, and show you live dashboard examples with real reply rates and meeting volume.
How does your AI personalization actually work?
We scrape every lead, then run them through AI to pull a real signal: a competitor, a recent role change, a tech stack, company news. That signal becomes the subject line and opening line for email, and the opener for every call, so every touch feels written for that one person even at scale. You approve the copy and call scripts before anything ships, and you see every variant in the dashboard.
Can I see results live?
Yes. You get a live dashboard. Every email, call, reply, booked meeting, and variant is synced in real time, so you can see reply rate, touches per meeting, and which variants are winning. We use the same dashboard internally to spot patterns and swap out underperformers. Full transparency, all the time.
What does setup look like, and how much work is it on my side?
About an hour of your time, total. A short onboarding call, a quick form, then a little time over the first week to review copy and lead lists. We run everything on our own infrastructure, so there is no IT lift on your end. We just need calendar access and a way to book meetings on your behalf.
Who does the work, and who is on my account?
We are your fully outsourced business development department. We handle list building, copywriting, email sending, cold calling, warm calling, reply handling, and meeting booking, and you handle the closing. Email, cold calling, and warm calling all run out of the same system, so every hand-raiser gets qualified and booked no matter which channel they came in on.
Can we approve the copy before it goes out?
Yes. You approve every variant before it ships. We write the templates, share them in a Google Doc, you mark up changes, we revise, and you sign off. We also send test emails to our own inboxes first to catch any merge-field bugs. Nothing goes live without your approval.
How do you make sure you never contact my existing customers or pipeline?
We onboard your full do-not-contact list at the start: existing customers, active deals, anyone your team is already working. We block by email, domain, and phone number, so the whole company is excluded across every channel. We can also set up a live sync from your CRM or a Google Sheet, so any new lead from your other channels is automatically blocked from our send list.
What about spam laws, GDPR, or legal risk?
Cold outreach, email and phone, is legal in the US as long as you honor opt-outs and Do Not Call rules, which we handle automatically. We onboard your full do-not-contact list and block those domains, emails, and numbers permanently, and we take liability for compliance in the contract. We run US campaigns by default, and anything in GDPR regions is opt-in only.
What reply rate and conversion can I expect?
Across our book: roughly a 1 to 2 percent reply rate, about 20 percent of those interested, and 30 to 40 percent of interested replies turning into booked meetings with follow-up. Your exact numbers depend on your offer and close rate, which is why we agree on a meeting guarantee up front instead of asking you to trust a projection.
Will you keep going once you hit the guarantee?
The system never stops mid-engagement. You get the full window of full-volume sending. If we hit the guarantee early, we keep going at the same volume until the window ends. The guarantee is the floor, not the ceiling, and the goal is to overshoot it so renewing is a no-brainer.
What infrastructure are you running on?
Enterprise-grade inboxes on the highest deliverability tier, our own lead-scraping and enrichment stack, and AI for personalization. Inbox health is monitored daily by an automated system across 20,000-plus inboxes, and any inbox that starts to drift is pulled and replaced before it can hurt deliverability. On the phone side, a dedicated calling team runs cold calling and warm calling through the same system, so every channel gets the same oversight.
Who are you, and why should I trust you?
Liquid is a US-registered company running outbound for 20-plus active US clients, sending 30,000 to 50,000 outreach touches a day across email and phone. We launched in late 2025 and run everything on our own infrastructure with a small team plus heavy AI tooling.
Do we own the leads and infrastructure after the engagement?
You own the lead list. We hand over everything we scrape and enrich. The sending infrastructure stays under our management because moving it would burn it, but if you leave after the engagement you take your leads anywhere you want.